Caltex International Corporation reloated its headquarters from Dallas to Singapore and set out to create a media 'image bank' for every aspect of its operations. Ex Bateyads executive and production guru David Yong, who has worked extensively on Singapore Airlines, Singapore Tourism Board and also managed Batey's first design company, was commissioned to plan and manage the international photographic exercise in 22 cities in 13 countries across Africa, Greater China, South Asia, South East Asia and the Southern Pacific.

All images were scanned to CD and posted on the Caltex corporate intranet for global selection.